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Digital Marketing
Nina Red
Vp Product, google ventures
John Smith
Head of cx, salesforce
Nick Black
Senior po, hello moday
In today's ever-changing marketing landscape, it is critical for a company to incorporate digital marketing activities into its entire marketing plan. Students in this course will investigate the creation, production, and implementation of digital-marketing delivery techniques such as email marketing, web-based marketing, search engine optimization (SEO), digital advertising, and social media. The course will provide methods for accurately measuring and evaluating the performance of digital-marketing initiatives aimed at improving the consumer experience. New trends and important possibilities for innovation will also be covered.
What's included?
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7 Chapters
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1 Certification
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340 Questions
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25 Video
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32 PDF
Become a Strategist
You will learn how to develop, organize and implement a content marketing strategy, analyze and measure the effectiveness of content marketing, write compelling copy, set a strategic framework when writing
Personal brand
You will also learn how to put the ideas presented to you into action and build your own personal brand through content marketing.
Lesson series
Digital Marketing Fundementals
In today's ever-changing marketing landscape, it is critical for a company to incorporate digital marketing activities into its entire marketing plan. Students in this course will investigate the creation, production, and implementation of digital-marketing delivery techniques such as email marketing, web-based marketing, search engine optimization (SEO), digital advertising, and social media. The course will provide methods for accurately measuring and evaluating the performance of digital-marketing initiatives aimed at improving the consumer experience. New trends and important possibilities for innovation will also be covered.
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